Anthem Leverages Kiosk
Network for Health Assessment

A unique way to engage underserved populations

Project Overview

New members of Anthem BlueCross and BlueShield’s Hoosier Healthwise, Hoosier Care Connect and Healthy Indiana plans in Indiana take health risk screening at kiosks and earn reward. Eligible health plan members scan a reward card with a unique secure barcode at Pursuant Health kiosks in Walmart pharmacies to launch health plan specific assessments and surveys including health risk assessments, diabetic retinopathy screening programs, and flu shot programs. Once a program is completed, a monetary reward is loaded to the card to spend at the very same visit. Additional products and programs, including digital incentives, are in the planning and development stage.

View My Résumé

Download Now

Say Hello!

Let's talk UX!